Key takeaways
- Siftly is a YC-backed AI visibility platform focused on B2B SaaS: it tracks how your brand shows up in ChatGPT, Gemini and Google AI answers.
- It's a small team (roughly three people, a pivot from an earlier YC W22 startup), so expect startup speed but also startup depth.
- The platform is a monitor first. If you want tracking and alerts, it's a reasonable pick. If you want execution (content generation, CMS publishing, crawler logs), you'll outgrow it fast.
- B2B SaaS teams have a real urgency problem: 93% of marketers say AI visibility is critical, but only 14% have a mature strategy, and nearly 6 in 10 can't even see AI-referred traffic in their analytics.
- For teams that want monitoring and fixing in one place, Promptwatch covers the full stack, from AI crawler logs to automated content publishing.
What Siftly is
Siftly is an AI search visibility platform aimed at B2B SaaS companies. It's backed by Y Combinator, which is the first thing you'll notice on its homepage, right next to the tagline "Your buyers ask AI first. Be the answer."
The pitch is straightforward. Your buyers increasingly ask ChatGPT, Gemini and Google's AI surfaces which tool they should use. Siftly tracks whether your brand appears in those answers, how it's described, and how that changes over time.
That framing matches what the market data says. The 2026 State of AI Visibility in B2B SaaS report (surveying 169 B2B marketers between November 2025 and February 2026) found that 93% of B2B SaaS marketers now consider AI search visibility critically important, while only 14% have a mature strategy for it. That gap is exactly the market Siftly is selling into.
What Siftly does well
Clear positioning for B2B SaaS
Plenty of AI visibility tools sell to everyone at once: e-commerce brands, local businesses, agencies, enterprises. Siftly's messaging is aimed squarely at B2B SaaS teams, and that focus shows in the product framing. The emphasis is on buyer questions ("best CRM for small sales teams", "X vs Y alternatives") rather than generic brand mentions.
This matters because B2B buying journeys are long and research-heavy. When a buyer asks an AI assistant to compare vendors, being in that answer at the shortlist stage is worth far more than a passing mention later.
Multi-engine tracking
Siftly monitors brand mentions across the major AI engines, including ChatGPT, Gemini and Google's AI surfaces. For a young platform, the coverage of the engines that matter most to B2B buyers is decent.
One thing worth knowing as you evaluate any tool in this category: which sources AI engines cite changes month to month. Promptwatch's data on ChatGPT citation share in June 2026 and Google AI Overview citation share in June 2026 shows the top cited domains shifting noticeably even month over month. Whatever platform you use, you want one that updates its source data continuously rather than working from a static snapshot.
YC pedigree and startup pace
Siftly is a Y Combinator company, and it ships like one. The flip side: it's a very small team (around three people), a pivot from an earlier YC W22 startup called Airdot, with modest estimated revenue. That's not a dealbreaker, but it's context you should have before committing a year of tracking history to the platform.
Where Siftly falls short
It's a tracker, not a fixer
The biggest limitation is the one that matters most in 2026. Siftly tells you where you're visible and where you're not. It doesn't write the content that closes the gap, publish it to your CMS, or tell you which of your pages AI crawlers actually read.
This distinction is becoming the dividing line in the AI visibility market. As one 2026 roundup of AI visibility platforms for B2B SaaS put it: "A score isn't a fix, and a diagnosis isn't one either. Only three hand you something to publish." Monitoring is table stakes. The teams getting results are the ones creating structured, validated content in the places LLMs already trust.
No AI crawler logs
Here's a question every AI visibility platform should be able to answer: when ChatGPTBot or ClaudeBot visits your site, which pages do they read, and do they hit errors? Siftly doesn't surface this. Without crawler-level data, you're guessing at why your visibility score is what it is.
This matters more than most teams realize. AI crawler behavior is shifting fast. Promptwatch's research on Meta's web indexer found Meta-WebIndexer jumping from roughly 2% to nearly 38% of all tracked AI crawler requests between mid-July and August 9, 2026. If your platform isn't watching the crawlers themselves, you'll miss shifts like this entirely.
No traffic attribution
Nearly 6 in 10 B2B SaaS companies can't see AI-referred traffic in their analytics, according to the State of AI Visibility report. A monitoring tool that only reports mentions doesn't solve this. You want to know not just whether you were mentioned, but whether that mention drove a visitor, and whether that visitor converted.
Thin competitive intelligence
Siftly shows your own visibility. What it doesn't do deeply is competitive share-of-voice analysis: which competitors appear in the answers you're missing, and how their citation sources differ from yours. For B2B SaaS, where a handful of direct competitors fight over the same comparison prompts, this is a big gap.
Siftly vs the alternatives
| Platform | Monitoring | Content creation | Crawler logs | Traffic attribution | Best for |
|---|---|---|---|---|---|
| Siftly | Yes | No | No | No | B2B SaaS teams wanting simple mention tracking |
| Otterly.AI | Yes | No | No | No | Budget-conscious prompt tracking |
| Profound | Yes, strong | Limited | No | No | Enterprise monitoring at scale |
| Scrunch | Yes, strong | Limited | No | No | Brand teams with bigger budgets |
| Promptwatch | Yes | Yes, automated | Yes | Yes | Teams that want to fix visibility, not just watch it |
If you're comparing options in this category, the GEO software directory at bestgeosoftware.com has a broader list of platforms with reviews and alternatives.
Who Siftly is right for
Siftly is a reasonable choice if:
- You're an early-stage B2B SaaS team that has never tracked AI visibility and wants a simple starting point.
- You mainly need to know whether you're being mentioned at all, and the YC backing gives you confidence the product will keep shipping.
- Your budget is tight and you don't need execution features yet.
It's the wrong choice if:
- You need to understand why you're invisible, not just that you're invisible.
- You want a platform that helps create and publish the content that earns citations.
- You're an agency managing multiple clients and need white-label reporting and shared-of-voice comparisons.
What actually moves AI visibility for B2B SaaS
Whichever tool you pick, the data on what works is fairly clear. The State of AI Visibility report found that review platforms are one of the fastest paths in: one B2B SaaS company in the survey started appearing in AI answers within a week of getting listed on G2. Meanwhile, the biggest budget misallocation was social media: 70% of teams invest in it, but only 22% believe it drives AI visibility, a 48-point gap.
For content, the report's finding is blunt: you don't need more content, you need better signal. One 15-minute interview with a subject-matter expert can become five publishable assets. And the content formats AI engines cite are shifting: Promptwatch's analysis of ChatGPT citation types in July 2026 found product pages leading the month at roughly a third of all citations, with listicles the fastest-growing format.
If you want a platform that handles both sides, monitoring and execution, Promptwatch is the one I'd point B2B SaaS teams toward. It tracks visibility across every major AI engine, shows you exactly which pages AI crawlers read and where they hit errors, attributes actual traffic and conversions from AI platforms, and its Content Agents plan, write and publish GEO-optimized articles straight to your CMS.
The verdict
Siftly is a fine entry-level monitor with credible backing and a clear B2B SaaS focus. For a first-time team that just wants to know whether AI engines are mentioning them, it does the job.
But the market has moved past monitoring. The teams winning AI search in 2026 are the ones closing the loop: seeing where AI finds their content, fixing what's broken, and publishing content built to be cited. Siftly doesn't do that yet, and with a three-person team it may be a while. If you only need a score, Siftly is worth a look. If you need results, you'll want a platform that goes further.